Using Scenarios: Scenario Planning for Improving Organizations (Chermack Thomas J.)(Paperback)

A top scenario planning expert clarifies how scenarios can be used to help organizations make their toughest decisions in a world of ever-escalating crisis and opportunity. The first text on scenario planning to detail different ways of using scenarios in business decision-making. Written by a top expert on scenario planning, it covers the possible uses of scenarios, their intended outcomes & benefits and exactly how organizations can facilitate scenarios as a change management process. It offers detailed guidance on how to apply and use scenarios in a practical way. The processes, exercises and workshops described have been used effectively in organizations across industries and countries for over 10 years. The application potential for scenarios is nearly endless: corporate strategy planning, annual business planning, environmental planning, ecosystem
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