Ultimate Question 2.0 - How Net Promoter Companies Thrive in a Customer-Driven World (Reichheld Fred)(Pevná vazba)
Výrobce: Harvard Business Press
EAN: 9781422173350
In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company's future: "Would you recommend us to a friend?" By asking customers this question, you identify detractors, who sully your firm's reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth. You also generate a vital metric: your Net Promoter Score. Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power. In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With
Parametry
Autor | Fred Reichheld |
Jazyk | anglický |
Nakladatelství | Nakladatelství |
Počet stran | 224 |
Rok vydania | 2011 |
Rok vydání | Rok vydání |
Typ | Typ |
Cena od 792 Kč - 795 Kč v 2 obchodech
Obchody, které prodávají Ultimate Question 2.0 - How Net Promoter Companies Thrive in a Customer-Driven World (Reichheld Fred)(Pevná vazba)
Zobrazit historii ceny Ultimate Question 2.0 - How Net Promoter Companies Thrive in a Customer-Driven World (Reichheld Fred)(Pevná vazba)
Historie nejnižsí ceny Ultimate Question 2.0 - How Net Promoter Companies Thrive in a Customer-Driven World (Reichheld Fred)(Pevná vazba). Porovnání obchodů, které prodávají Ultimate Question 2.0 - How Net Promoter Companies Thrive in a Customer-Driven World (Reichheld Fred)(Pevná vazba).
Vanity Fair: A Novel without a heroMezinárodní daňové vztahy - Hana SkaliZvířátka 1Od A k B a zase zpátky - Warhol AndyProcvičujeme češtinu 4. ročník pracovnSchéma masové kulturyThe last Letter from Your Lover - MoyeMFP Vystřihovánky - Princezna Danielka50 vecí, ktoré si môžeš vyrobiť na VeľŠifra mistra LeonardaNiečo sa pokazilo - Viktória DarsaneSamolepková knížka Vesmír