The Content Production Business: Legal, Economic and Creative Basics for Producers (Levitan Steve)(Paperback)

This book goes beyond the technical steps in the process of making film, TV, and media material, examining what it means to be an ongoing supplier of content to the marketplace and how to become one. Steve Levitan brings insights and experience from his lifelong career producing in the content industry, where he has also acted as a professional advisor to content makers, distributors and providers, whilst setting up his own production company.Producing as a Business offers strategic, tactical, financial, legal and marketing insights for the successful establishment of content creation enterprises. Readers will gain insight into how to avoid starting from square one with each project, while also learning how to maintain a meaningful level of ownership and build a revenue stream that can sustain a core operation, helping establish them as a "player" in the industry. This text is
více informací