True Color - Kory Stamper

A kaleidoscopic journey through the secret history of hues—and the story of the obsessive genius behind the definitions of colors we use today, from the beloved author of Word by Word"Wildly entertaining and bountifully informative; I couldn't have enjoyed myself more." —Benjamin Dreyer, New York Times bestselling author of Dreyer's Englishbegonia (n.): 3 -s : a deep pink that is bluer, lighter, and stronger than average coral (see coral 3b), bluer than fiesta, and bluer and stronger than sweet william — called also gaietyWhat could "bluer than fiesta" possibly mean? While editing dictionaries for Merriam-Webster, Kory Stamper found herself drawn again and again to the whimsical color definitions in Webster’s Third New International Dictionary—especially when compared to the dry and impersonal entries that filled the rest of the volume. Stamper couldn’t help but wonder: Who was the voice behind these peculiar definitions?Meet I. H. Godlove, an erratic but brilliant up-and-coming scientist who was one of the experts Merriam-Webster hired in 1930 to help revise the dictionary to reflect a rapidly modernizing world. His fascinating life mirrors the wild and winding journey that color science, color psychology, and color production took through the twentieth century. Stamper tracks these industries as they move into the atomic age and intertwine in strange and surprising ways, spanning two world wars and involving chemical explosions, an unexpected suicide, dramatic o
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