The Tao of Alibaba - Brian Wong - diskuze
Výrobce: Public Affairs
EAN: 9781541701656
From a long-time Alibaba executive and former special assistant to Jack Ma, this is the first book to articulate how Alibaba's unique culture and "tai chi" management principles are providing a business and economic development model for the rest of the world. If you took the economic might of Amazon, and added the penetration of Facebook, the ubiquity of Google, and the cultural significance of YouTube, you might have something starting to resemble Alibaba. Commonly mischaracterized as a kind of Chinese eBay for businesses, Alibaba and its interlinked network of products and services have exploded into global markets, disrupting conventional businesses and creating previously unimaginable opportunities for millions of small businesses worldwide. This book reveals the Tao of Alibaba--the company's "secret sauce"--a consciously cultivated ethos and spirit that has
Parametry
Autor | Brian Wong |
Jazyk | anglický |
Nakladatelství | Nakladatelství |
Počet stran | 320 |
Rok vydania | 2022 |
Rok vydání | Rok vydání |
Žánr | Žánr |
Cena od 642 Kč - 642 Kč v 2 obchodech
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