The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm (Kelley Tom)(Pevná vazba)

IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation. There isn't a business in America that doesn't want to be more creative in its thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to survive. In The Art of Innovation, Tom Kelley, general manager of the Silicon Valley based design fir The Art of Innovation - Tom Kelley, Jonathan Littman od authora Tom Kelley, Jonathan Littman a nakladatelství za skvělé ceny na e-shopu Martinus.cz
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