Strategic Market Management - Global Perspectives (Aaker David A.)(Paperback) - diskuze
Výrobce: John Wiley & Sons Inc
EAN: 9780470689752
Výrobní číslo: 9780470689752
The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and
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