Marketing Warfare (Ries Al)(Paperback) - diskuze
Výrobce: McGraw-Hill
EAN: 9780070527263
Výrobní číslo: 9780070527263
"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA
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