Marketing Management Asian Perspective (Kotler Philip)(Paperback)

Name: Marketing Management Asian Perspective (Kotler Philip)(Paperback)
Brand: Pearson
SKU: SCCZ17913000

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Výrobce: Pearson

EAN: 9781292089584

Výrobní číslo: 9781292089584

For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everydayâ€“and in order for students to have a competitive edge, they need a textbook that reflects the best of todayâ€™s marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in todayâ€™s marketing theory and practice. .

Parametry

Autor	Chin Tiong Tan, Swee Hoon Ang, Siew-Meng
Jazyk	anglický
Počet stran	960
Rok vydania	2017

Cena od 2 169 Kč - 2 310 Kč v 2 obchodech

Obchody, které prodávají Marketing Management Asian Perspective (Kotler Philip)(Paperback)

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Marketing Management, An Asian Perspective - Chin Tiong Tan, Swee Hoon Ang, Siew-Meng Leong, Philip Kotler, Kevin Lane Keller

Do obchoduMartinus.cz

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Marketing Management, An Asian Perspective - Philip Kotler, Kevin Lane Keller, Chin Tiong Tan, Swee Hoon Ang, Siew-Meng Leong

Do obchoduKnihy Dobrovský

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