Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand - Kellie A. McElhaney

Name: Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand - Kellie A. McElhaney
Brand: Berrett-Koehler Publishers
SKU: SCCZ19240127

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Výrobce: Berrett-Koehler Publishers

EAN: 9781576754412

There are a lot of corporate social responsibility (CSR) initiatives around today, but too many of them are scattershot, well-intentioned but ill-considered. This is a missed opportunity. Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand - Kellie A. McElhaney od authora Kellie A. McElhaney a nakladatelství za skvělé ceny na e-shopu Martinus.cz

Parametry

Autor	Kellie A. McElhaney
Jazyk	anglický
Nakladatelství	Nakladatelství
Počet stran	194
Rok vydania	2008
Rok vydání	Rok vydání
Typ	Typ

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