Innovation Book - How to Manage Ideas and Execution for Outstanding Results (McKeown Max)(Paperback)

INNOVATION IN ACTION The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world. It answers the following questions: - How do you become a more innovative thinker? - How do you lead and manage creative people? - How can you use innovation tools to get the best results? - How can you engage people with innovation? - How do you avoid pitfalls, problems and screw-ups? With a practical bite-size format, The Innovation Book will help you tackle the really important challenges and seize the most valuable opportunities. "Inspired, ambitious and complete - a must-read for anyone interested in innovation, creativity and invention." Tom McMail, Ex-Microsoft Strategic Collaborations Director & Academic Innovations Manager "Strips big ideas down to
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