Imagine It Forward (Comstock Beth)(Paperback)

In Imagine It Forward, Beth Comstock, the former vice chair of GE, describes her twenty-five year efforts to be an instigator of change at every level of business. When she first moved from NBC to parent company GE in 1998, she was ignored as a woman in a man's world, treated as an outsider because she didn't have a business background, and ignored as a mere PR person. But CEO Jeff Immelt realized even then that the industrial giant, like so many businesses, had to change fast in order to stay relevant in a world where Google, Facebook, and an explosion of internet companies were transf Imagine It Forward - Beth Comstock od authora Beth Comstock a nakladatelství za skvělé ceny na e-shopu Martinus.cz
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