YouTube - Online Video and Participatory Culture (Burgess Jean)(Paperback)
Výrobce: John Wiley and Sons Ltd
EAN: 9780745660196
Výrobní číslo: 9780745660196
YouTube is now firmly established as the dominant platform for online video, and it continues to be a site of both experimentation and conflict among media industries, creators and audiences. First published in 2009, this was the first book to take YouTube seriously as a media and cultural phenomenon. This revised and updated second edition explains how the platform is being used, how it is changing, and why it matters. The new edition reflects YouTube's maturity as a platform and includes more detailed coverage of its institutional and economic contexts, while retaining the discussions of YouTube's relation to wider transformations in culture, society and the economy that made the first edition so valuable.
The book critically examines the public debates surrounding the site, demonstrating how it is central to struggles for authority and control in the new media
The book critically examines the public debates surrounding the site, demonstrating how it is central to struggles for authority and control in the new media
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