This is Service Design Thinking - Mark Stickdorn, Jacob Schneider

This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking. A set of 23 international authors and even more online contributors from the global service design community invested their knowledge, experience and passion together to create this book. It introduces service design thinking in manner accessible This is Service Design Thinking - Mark Stickdorn, Jacob Schneider od authora Mark Stickdorn, Jacob Schneider a nakladatelství za skvělé ceny na e-shopu Martinus.cz
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