Research Methods for Managers (Gill John)(Paperback)

The highly-anticipated Fourth Edition of this bestselling text still succeeds in providing a step-by-step guide to implementing particular methodologies, while simultaneously encouraging a strong awareness of philosophical assumptions.  NEW to the Fourth Edition:  - Expanded coverage to accommodate recent developments in management research methodology. New topics include: doing a literature review, case study research, action research, mixed methods, and writing-up. - Packed with practical research examples and exercises that encourage students to reflect upon the issues raised and relate them to their own experience. - Additional learning features including critical reflection boxes, case studies and chapter summaries. - A companion website with a full Instructors′ Manual and PowerPoint slides. Students have free access to downloadable journal articles and author podcasts. Using a practical approach, but with explicit attention to the role of theory in management research, the new edition of Research Methods for Managers is a stimulating guide for students in management, organization and organization research.
více informací