Boston Consulting Group on Strategy - Classic Concepts and New Perspectives (Stern Carl W.)(Pevná vazba)
Výrobce: John Wiley & Sons Inc
EAN: 9780471757221
Výrobní číslo: 9780471757221
For the past 43 years, The Boston Consulting Group (BCG) has been shaping the way business is done all over the world. This book, a compilation of 75 of BCG's most influential articles and pieces on strategy, is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every
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